Thursday, September 5 :: A Collaborative effort!

NO CELL PHONE DAY!

(That means put them away!)

Expectations:

C: Voice Level 2 (only the people next to you can hear you and no shouting across the room)

H: Ask your team, elbow partner or raise hand

A: Work on the assignment

M: Stay in your assigned seat

P: Work till assignment is completed

S: Finishing your work

WHAT ARE WE LEARNING: Theme Development!

WHY IS IT IMPORTANT: A theme is a central idea or concept that sets the tone for telling the story of the year. Repeated throughout the yearbook on cover and endsheets and in opening, closing and dividers, it unifies the storytelling message of the book and gives it personality.

HOW WILL MY TEACHER KNOW WHAT I LEARNED: Today we will research previous publications and brainstorm on ideas for THIS school year's yearbook theme!

What is a Theme?

What a former "editor" says...

Yearbook Masterclass How to Select Theme Design Content_720pFH.mp4

Begin @7:25-19:24

Developing a theme....Asking the questions!

What’s popular with our students this year?

How are OUR students different from others?

What issues are our students passionate about?

Who are our students’ role models?

What makes this school year different from all the others?

Doing some research!

We can go online to get ideas and find avenues to help!

SWOT Development

Whereas this technically works on buisness models...we can apply it to yeabook!

A yearbook SWOT analysis focuses on existing strengths and creates opportunities from weaknesses.

As our year, and our book, should be focused on telling the story, theme development is top priority!

Let's start with a SWOT analysis.

It's used for strategic planning and to stay ahead of upcoming events.

Strengths, Weaknesses, Opportunities, and Threats

Changes?

2023/2024 Yearbook

Now that we know our SWAT...

Let's list all the changes, new initiatives, and differences that make this school year stand out from the last five.

Are we doing a building project?

Did we add an program?

Is there new leadership?

Did we add anything school/sports/programs?

Is this a particularly special year in our history?

How can you convey this story this year?

Many times, students come up with a catch phrase and want it to dictate the content. Our story—whether we have a visually strong, photographic book, or a journalistic yearbook full of features—should lead your look.

By tomorrow (Friday)...Come to class with 10 theme ideas to discuss in class! TOMORROW WE WILL DISCUSS POSSIBLE IDEAS!

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Ctrl+Alt+Delete then select SIGN OFF!